For general IDX questions please email the
What is Internet Data Exchange?
Internet Data Exchange (IDX), sometimes referred to as “Broker Reciprocity,” gives RMLS Participants the ability to display each other’s listings on their Internet Web sites. IDX is simply the tools and policies which govern the process of marketing real estate listings on the internet.
Why should I participate in IDX?
Wouldn’t your Internet marketing efforts produce greater results if prospects could view your listings –and all the others from your MLS – on your company Web site? Now it’s possible!
Why should I let my competitors display my listings?
The more people who see your listings, the better. Isn’t that what your sellers expect?
Do I have to participate?
Not at all. But if you don’t allow your listings to be displayed by other IDX participants, then you can’t use their listings on your Web site either. Participation is decided by the Broker who may "Opt Out" of IDX. If a Broker chooses not to participate in IDX, The RMLS Professional Services Department must be contacted.
My Broker opted out of IDX, how do I get my listings on IDX?
The "Opt Out" by a Broker is for all listings in that office. You will need to talk to your Broker about opting back in.
My office participates in IDX but my seller doesn’t want his listing on the Internet, how do I keep it from displaying?
In MLXchange, choose No in the “Internet Display” field
What about permission slips - do I have to OK use of my listings every time?
No. However, if you want to opt out, notify The RMLS Professional Services Department of your decision.
To IDX or not to IDX - will that have an MLS consequence?
IDX and the MLS are two different services. No one will force you to join IDX as a condition of being able to participate in the MLS. It's not an either-or situation.
Who decides the rules for IDX listings?
NAR sets the guidelines for IDX, Regional MLS has its own rules which are based on these guidelines. Click here for IDX Rules.
Is IDX the same thing as Broker Reciprocity?
Same concept, different name. Broker Reciprocity is a trademarked term, and the logo license is free of charge. You might also see the sharing of MLS listing data referred to as Internet Data Display (IDD).
Can I choose on what other Broker sites I want my listings displayed?
No. If you participate in IDX you must allow your listings to be advertised on any other Broker IDX Site.
Can I send my listings only to Realtor.com or FAR but not Broker sites?
No. When you participate in IDX you participate fully.
Does IDX conflict with license law or the Code of Ethics?
IDX is consistent with Florida license law. It is consistent with the Code of Ethics since no display of other participants' listings can occur without their consent. Consent, though, is assumed unless affirmatively withheld by the listing participant.
Does IDX mean that confidential information will now be available to the public?
No. Regional MLS prohibits display of information intended exclusively for other real estate professionals and not for consumers.
Must the listing firm be identified when I display other participants' listings on my Web site?
Yes. The listing firm name and phone number must be visable in a font no smaller than the median font size on your website.
Can listing information be modified when it is displayed on other participants' Web sites?
Listing information can not be modified in any manner.
Regardless of instructions I have made concerning display of my listings on other IDX broker sites, do I have to follow the same rules for my listings on my site?
No. Since they are your listings and it is your site, you can display whatever you want. Of course, you will not display fields that are determined to be confidential by R MLS.
What if my firm has more than one office location?
Most MLS’s have participants from every office location even in the same company. Many companies have offices in different MLSs. You will need to make the IDX choices for every office in order to be consistent and to comply with possible different rules in different MLS’s.
I am an agent, but not the Designated Broker for my firm. How do I get access to IDX?
If your firm participates in IDX you have several options:
- Visit www.floridarealtors.org to obtain the framed IDX solution provided to members of the Florida Realtors. For assistance you can call Florida Realtors at (407) 438-1400 or visit their website www.floridarealtors.org
- You may use the Agent Web Pages within MLXchange Professional. The Regional MLS Help Desk can assist you in utilizing this service which is included in your Regional MLS subscription fees
- Regional MLS has approved third party vendors that offer IDX and webservices to RMLS subscribers. The most current list can be found in the Business Tools Page.
I’m the Designated Broker, I want to have an IDX site for my office. How do I get access?
You may choose one of the above options. You may also receive “raw” IDX listing content which can be used by your website developer to create a custom solution. Please email email@example.com to request an application.